8 Popular Social Media Scheduling Tools
Looking for a social media scheduling tool where you can schedule posts and monitor all your social channels in one place? You’re not alone! This is a query I come across all the time. Business […]
It’s Time To Get Blogging!
Yes, I know, it’s not social media. But blogging can be super helpful to not only your social media, but your overall marketing strategy. Blogging can sometimes be referred to as one aspect of ‘content marketing’. […]
IGTV (Instagram TV): Huge opportunity for businesses
The brand new IGTV (Instagram TV) has taken the internet by storm the past week after Instagram announced it’s latest bid for domination of the social media space (and seriously take on YouTube as the […]
Measure Web Traffic via Social Media & Google Analytics
So you’ve set up a Facebook page for your business. Maybe even an Instagram page, or LinkedIn company page, or Pinterest or Twitter… whatever platforms you have decided best suit your business and target audiences. […]
[Infographic] The Benefits of Social Media
Finally, a straight-forward graphic that illustrates some of the benefits of social media for your business. Check it out below! (and Download your PDF copy of the “Benefits of Social Media” HERE )
Hiring a Social Media Manager vs. DIY (Doing it yourself)
Business owners: “Should I invest in hiring a freelance social media manager, or try to do it myself?” The ultimate question. Choosing whether to outsource your business’ social media management or to do it yourself […]
Business Objectives + Social Media Strategy
Strategy. It’s a nice buzzword, but is it really necessary to create one for your business’ social media marketing activities? Absolutely! It’s all well and dandy to slap the odd post on Facebook or Instagram here and […]
[CASE STUDY] Travel Blog: Organic + Paid Facebook Strategy
The travel industry, particularly the travel blog realm, is saturated. Companies, bloggers and vloggers are competing for the attention of readers and customers. That being said… I started my own travel blog in December 2017. […]
“Content Creation” – What it is & why you need it
So you’ve done a bit of googling for social media marketing tips and what you should be doing on your business’ Facebook page. The terms “content” and “content creation” keep popping up. Okay, cool… But […]
Instagram Hashtags: Get into Top Posts Gallery!
Visibility. Reach. Being discovered. These are all things that business owners want for their business on social media. But being active on social media isn’t enough; enlisting a number of different strategies to help bring […]