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Author: Chelsea

January 30, 2025April 14, 2025Instagram, Social Media Marketing

So, are hashtags still a thing?

Visibility. Reach. Being discovered online. These are all things that business owners want for their business on social media. But being active on social media isn’t enough; enlisting many different strategies to help bring this […]

October 26, 2024February 2, 2025Big Thoughts, Content, Social Media Marketing

5 reasons why you should you have a blog

Are blogs still relevant? Aren’t there more important things you could be focusing your efforts into? The simple answer is: Blogs are just as important now as they were 5 or 10 years ago. Sure, […]

April 8, 2023May 15, 2023Content, Social Media Management, Social Media Marketing

Repurposing your content on social media

So you’ve written the most fantastic blog post and published it on your website. Maybe you then share it on your Facebook page. That’s it, right? All finished? Don’t stop there! If you’ve written a […]

April 11, 2020April 11, 2020Big Thoughts, Social Media Management, Social Media Marketing

Why Keep Utilising Social Media Marketing During COVID-19?

While social media has been an extremely important part of small (and big) business’ marketing strategies for some time now, it’s now more important than ever as people stay home during the COVID-19 pandemic. Traditional […]

December 13, 2019December 13, 2019Facebook, Facebook Advertising, Social Media Marketing

Facebook Advertising Success (Case Study)

Would you pay $1.24 to sell your $15 product?  That’s what happened on a recent client Facebook Ad campaign! With a focus on conversions, it is estimated that the $750 in ad spend has resulted […]

August 23, 2019August 23, 2019Social Media Management, Social Media Marketing

LinkedIn: Why B2B Businesses Need To Be On It

No longer is LinkedIn just a platform to showcase your “online CV”. LinkedIn is one of the fastest-growing social media platforms, now with over 500 million users in 2019. Whether you run a B2B business […]

July 10, 2019July 10, 2019Big Thoughts, Content, Social Media Management, Social Media Marketing

Digital Marketing Essentials for Small New Zealand Business

Gone are the days where pamphlets/flyers in letterboxes, small print ads in local newspapers, booths at tradeshows and posters on community noticeboards were enough to market small businesses. Sure, maybe you’re still utilising one or […]

July 4, 2019Big Thoughts, Social Media Management, Social Media Marketing

Why Do Users Follow and Unfollow on Social Media?

A very good question; and the answers to this question can help shape your social media marketing strategy or influence your current social media activities! And now, we have some concrete information on why users […]

June 6, 2019June 12, 2019Big Thoughts, Facebook Advertising, Social Media Management, Social Media Marketing, Work

What Does a Social Media Manager Do?

So, you’re interested in enlisting some help with your social media and maybe even your Facebook advertising campaigns. “But what does a Social Media Manager even do? Just post pretty pictures? Why should I have […]

May 13, 2019May 13, 2019Social Media Management, Social Media Marketing

5 Simple (But Often Ignored) Social Media Marketing Tips

As a social media manager, often times I find myself repeating the same tips- but just in different scenarios. But these tips below are simple and easy fixes — and can be the difference between whether potential […]

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